Movie: Tucker - Preston Tucker Essay -- essays research papers

Movie release - Preston TuckerPreston Tucker was a car-crazy kid who hung around auto speedways andgrew up to create an automobile Tucker that was years ahead of its time. He wasa man of pioneering spirit, ingenuity, and daring, who revolutionized Detroitin the 1940s with his stunning car of tomorrow. It was streamlined, futuristic,and fast the car every American dreamed of owning, at a price most people couldafford. When he wanted to start to produce the car he faces a lot of barriers,an oligopoly.In the movie Tucker, thither are only a small number of firms. LikeKaiser-Frazier Automotive Company and Ford Motor Company. Each of the companiesholds a large share and the fulfil from each one may have a great affect on theothers. The product in this movie is car. Car is similar, differentiatedproduct and this is the characteristics of an oligopoly. in that respect are manyproblems when Tucker tries to produce his dream car. Since his car is a new one,he needs to use a lot of adverti sing to further it in order to attract peopleto buy it. Like magazine, car shower, and TV.When Tucker tried to produce his car, he faced many problems. First hehad the financial problem he needed $15 million to produce the bomber engine.However, he did not have enough money, so he issued 4 million shares to raisehis money. Besides, retooling for a model change could cost $20 million andsince his car was a new brand, Tucker was lack of support of the giving firms, sohe needed a lot of money ...